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WELCOME TO BA 490: BUSINESS POLICY & STRATEGY--"Independent Study Format, TBA-- [Fall Semester, 2009].
Instructor: Jim Wong,
Professor Of Marketing & Management
Office: 121 Halpin-Harrison Hall
[540]545-7274 (0), [304]725-4228 (H)
e-mail: AssessIT@aol.com
Here is where you can retrieve/get/read all
announcements for this course.
This course will in many ways be conducted over the "internet" and will utilize the latter's resources to enhance and to compliment what is done within the classroom sessions and for the entire course itself.
Whether you have lots of experience and skills in "cyberspace", or are just starting, consideration will be shown which will accommodate and nurture a wide array of talents & abilities.
All here will be given opportunities to work with this PageOut system and to acquire the MOST benefits from same....
Announcements
BA 490 Cola Wars--Assurance of Learning Task--READ!
Posted: Oct 15, 2009
The standard questions for Assurance of Learning task related to the "Cola Wars" case are posted in the Discussion Area (DA) of the BA 490 course site. Complete and post as a REPLY in the DA your answers to each of the ten (10) questions before 30 November. Academic Honor Policy applies here.
This task is required to maintain AACSB accreditation.
See Related :
http://jwong.pageout.net
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Next Case Assignments for BA 490
Posted: Jul 21, 2009
Case Analysis assignments are:
Case #8--COACH Inc.: Is Its Advantage in Luxury Handbags Sustainable? is due before 2355 on 24 July!, and
Case #20--Spectrum Brands' Diversification Strategy: A Success or a Failure? is due before 2355 on 7 August!
Be sure to incorporate relevant and current information (company and market) for BOTH cases---links to each company site are included in each respective Topic Area within the Discussion Area(DA)!
Text readings need to be complete for Chapter 8 for Case #8 COACH, and through Chapter 11 for Case #20 Spectrum Brands!
See Related :
http://jwong.pageout.net
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Blue Nile Case Assignment: READ! plus!
Posted: Jun 25, 2009
Do an analysis of:
Case #5--Blue Nile, Inc.: World's Largest Online Diamond Retailer!
Employ Case-Tutor as a guide and incorporate data/metrics in answers!Post case analysis in the Discussion Area (DA) before 2355 on 3 July!
Have reviewed both Costco Case and Term Project Topic and posted suggestions therein. Review and RSVP!
Your reading of assigned chapters should be at Chaper 6-7 by now.
See Related :
http://www.bluenile.com
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Costco Case Assignment: Read
Posted: May 29, 2009
CLICK: Session # 2 in Course Content section for Costco Case Assignment details.
See Related :
http://jwong.pageout.net
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Welcome to BA 490 Business Policy & Strategy!
Posted: May 11, 2009
Welcome to BA 490 Business Policy & Strategy: Independent Study Format TBA.
Review the course site together with all posted materials therein, especially the Course Syllabus & Course Content!
Recommned that you aquire "CASE TUTOR" which is available at the course textbook web site's Online Learning Center (OLC) and is explained on the inside cover of your textbook! Remember to develop your Student Homepage by 31 May @2355 for up to 20 Bonus Points, i.e. if differentiated with motion, sound, color, graphics, and web links!
Let's get started and have a productive semester/term!
See Related :
http://jwong.pageout.net
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Course Description
BA 490: A capstone course dealing with management responsibilities in the areas of business policy and corporate strategy with emphasis on the application of concepts through problems and case studies. The focus is on the management of these items toward the formulation and achievement of the objectives of the business enterprise. Prerequisite: Three (3) graduate semester credits.
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