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Welcome to BA 360: Introduction to Marketing.
Instructor: Jim Wong
Professor: Marketing & Management
This the core course in Marketing required of ALL business degree students. It is a comprehensive survey of both the field of study and the business function known as Marketing.
Marketing is the revenue $$$ generating function for businesses and for organizations, i.e. whether for profit and/or nonprofit.
Announcements
BA 360 Quiz # 6 w/password: READ!
Posted: Nov 19, 2009
BA 360 Quiz # 6 is linked under its sesssion label in the Course Content section at PageOut Students must start this Quiz # 6 between 1000-1010 on Friday, 20 November! There are 25 questions (T&F and MC) with a 25-minute time limit to complete and to submit this quiz! ACADEMIC HONOR POLICY APPLIES HERE!
Proctor Password = macro
See Related :
http://jwong.pageout.net
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BA 360-101 Bonus Points: READ! 11/13/09
Posted: Nov 13, 2009
Bonus Points that were earned by several students in today's class, 11/13/09, Friday, have been posted in the Gradebook!! Congratulations!Bonus Points are earned in any class when questions or problems designated as "Bonus Point" items, such as "Proctor Password", are answered correctly!Some students may have been missed inadvertently in being credited with Bonus Points!Kindly send me a message at AssessIT@aol.com to let me know if this has happened--points earned will be credited to your individual Bonus Point account in the Gradebook!ALL HERE IS DONE ON THE HONOR SYSTEM!
See Related :
http://jwong.pageout.net
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BA 360 Quiz # 5: Ch. 16-18; 6 Nov.. w/password-- READ!
Posted: Nov 4, 2009
BA 360 Quiz #5 is posted under its session label in the Course Content section of the course site at PageOut! Quiz #5 will be available ONLY in the regular class period time on Friday, 6 November! BA 360 (section 101) MUST start this quiz between 1000-1010 All have to complete and to submit Quiz #5 before 25 minutes have elapsed!
ACADEMIC HONOR POLICY APPLIES HERE!
Proctor Password = penetration
See Related :
http://jwong.pageout.net
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Free Wings at Fridays!
Posted: Nov 2, 2009
The answer is FREE WINGS at Fridays on November 2nd! Click link below!
See Related :
http://www.givememorestripes@fridays.com
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BA 360 Sessions: 10/21 & 10/23 READ! Correction!
Posted: Oct 21, 2009
Class session on Wednesday, 21 October, is for Library work on your term projects!Class session on Friday, 23 October, is for your Quiz #4 that is posted in the Course Content section of the Course syllabus at PageOut site! All must start Quiz #4 between 1000-1010! Quiz # 4 is 25 questions with a 25-minute time limit to complete and to submit this quiz! Proctor Password = merchant
See Related :
http://jwong.pageout.net
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BA 360 & BA 455: Class on Oct. 14: READ!
Posted: Oct 9, 2009
BA 360 and BA 455 Class Sessions on Wednesday, 14 October, will be held as scheduled!BA 455 International Business @ 0900-0950 BA 360-101 Marketing @ 1000-1050, and BA 360-102 Marketing @ 1200-1250!
See Related :
http:// jwong,pageout.net
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BA 360 (101) Quiz # 2--READ!
Posted: Sep 23, 2009
Quiz #2 is posted under its session label in the Course Content section of the BA 360, section 101, course site at PageOut. Start this quiz on Friday, 18 September, between 1000-1010! Complete and submit this quiz before 25 minutes elapse! Academic Honor Policy applies here!
Proctor Password = buyer Quiz #2 will be available and active from 0955 to 1100 on 18 September! Good Luck to all!
See Related :
http://jwong.pageout.net
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BA 360 & BA 455 Library Session on 9/16/09: READ!
Posted: Sep 13, 2009
As announced in class last week, a library session for literature/data search orientation for BA 360 and for BA 455 will be held in the Library on Wednesday, 16 September at the regular class period time: for BA 360-101 @ 1000-1050, for BA 360-102 @ 1200-1250, and for BA 455-101 @ 0900-0950!
The Librarians already have all details/requirements pertaining to each of your term project topics! THERFORE, COME PREPARED WITH SPECIFIC QUESTIONS TO MAKE BEST USE OF THIS SESSION!
See Related :
http://jwong.pageout.net
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BA 360 & BA 455 NOTICE: READ!
Posted: Sep 13, 2009
STUDENT HOMEPAGE BONUS POINTS HAVE BEEN POSTED IN THE GRADEBOOK. CHECK NOW TO SEE WHAT HAS BEEN EARNED OR IS MISSING? KEEP IN MIND THAT COLOR, GRAPHICS, MOTION, SOUND, AND WEB LINKS (ESPECIALLY E-MAIL ADDRESS) MUST BE DISPLAYED FOR A FULL 20 BONUS POINTS!
DEADLINE FOR DOING ALL OF THE ABOVE WAS 2355 ON 11 SEPTEMBER, FRIDAY!
See Related :
http://JWONG.PAGEOUT.NET
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BA 360 Assurance of Learning--"Cola Wars Case"--READ!
Posted: Sep 9, 2009
The Assurance of Learning topic has been posted in the Discussion Area (DA) of the BA 360 course site at PageOut! Questions related to this case are listed there. Take time and read the Cola Wars Case.
Let's talk about any questions that you may have here in our next class on Wednesday, 26 August. Initial replies are due by 2355 on 30 August, Sunday.
See Related :
http://jwong.pageout.net
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BA 360 Quiz # 1: READ!
Posted: Sep 2, 2009
On Friday 4 September sign on to BA 360 Quiz # 1:
for BA 360-101 start the quiz between 1000-1010--complete and submit before 25 minutes have elapsed! for BA 360-102 start the quiz between 1200-1210--complete and submit before 25 minutes have elapsed!
NO BOOKS, NO NOTES, NO SHARING OF QUIZ CONTENTS, NO CELL PHONES NOR PDAs, NO TALKING! QUIZ IS TO BE KEPT ON "FULL SCREEN" WHILE TAKING SAME! ACADEMIC HONOR POLICY APPLIES HERE! Good Luck to ALL!
See Related :
http://jwong.pageout.net
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Course Description
BA 360 Introduction to Marketing : Basic marketing functions, institutions, and concepts are studied with emphasis on the "4 P's of Marketing" which are involved in the creation, pricing, promotion, distribution, and sale of goods and services in industrial and consumer markets. Prerequisites: BA 307, junior-level standing, or permission of the instructor. Three (3) credits.
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